Module 2

Content Marketing/Copywriting

This course will cover how to write creative and persuasive content to engage your audience and convert them into paying customers. You will be exposed to strategies for generating and converting traffic into paying customers through the right use of content.

 

Use content to educate your customers about your products and services

Write compelling headlines that grab attention and make your customers interested in your written content

Write copy that engages your customers and converts them into paying customers

Harness the power of content writing to improve your search engine ranking

Use content writing to move customers through the sales funnel (from the first point of contact to the closing stage)

Use content writing to increase conversion rates and multiply your ROI

Use authoritative content to establish your brand as an industry leader

How to create and schedule your blog post

Discover powerful formulas that the best copywriters in the world use to increase their traffic by 400% (proven for 10 years)

Key competencies