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Take Your Lead Generation and Sales Conversion Skills to New Heights with Our Comprehensive Course Led By Experts and Gain Competitive Advantage in the Market-place

Our comprehensive Leads generation and sales conversion course is carefully designed to equip you with a deep understanding of the core principles and, strategies, and proven techniques needed to generate high-quality leads and achieve remarkable sales conversions. Whether you are a business owner striving to enhance customer acquisition or a sales professional aiming to skyrocket your conversion rates, this course provides you with the skills to excel in the marketing industry.

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Program Overview

The leads generation and sales conversion course provides a deep understanding of the core principles, strategies, and proven techniques necessary for generating high-quality leads and maximizing sales conversions. This course covers a wide range of topics, including lead magnets, landing pages, sales funnels, email marketing, social media advertising, and conversion rate optimization. With this well-rounded knowledge base, participants will acquire the skills necessary to excel in the exciting field of lead generation and sales conversion.

  • Lead magnets

  • Lead generation channels

  • Email marketing

  • Landing pages

  • Lead nurturing

  • Social media marketing

  • Sales Funnel

  • Creating Offers

  • Content marketing for leads generation

  • Target audiences

  • Paid Advertising

  • Lead generation metrics

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LEAD GENERATION AND SALES CONVERSION PROFESSIONAL CERTIFICATE

Enroll Now

(N200,000)

Pay In Installment

First Installment

(N120,000)

Enrollment Deadline:

Course Overview:

Physical
Classes

Thursday: 10:00am - 4:00pm

Friday: 10:00am - 4:00pm

Duration: 4 weeks

Virtual
Classes

Saturday: 10:00am - 4:00pm     

Duration: 8 weeks

+ 6 months of post training support and internship & Job Placement Opportunity

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LIFE AS A LEADS GENERATION AND SALES CONVERSION EXPERT

The life of a lead generation and sales conversion expert is dynamic, challenging, and rewarding. These professionals possess a unique set of skills and knowledge to drive business growth and increase revenue. They are responsible for identifying potential leads, nurturing relationships, and ultimately converting prospects into paying customers.

The day-to-day routine of a lead generation and sales conversion expert revolves around researching and identifying target markets and key decision-makers within those markets. They utilize various tools and strategies such as data analysis, market research, and digital marketing techniques to generate leads and capture valuable customer information. This process requires continuous learning and adaptability to stay ahead in the ever-evolving business landscape.

Once leads are acquired, the expert focuses on nurturing relationships through effective communication, relationship-building tactics, and personalized marketing strategies. They engage with potential customers through channels like emails, phone calls, social media, and networking events. Building trust and providing value to prospects is crucial in converting leads into sales.

The expert also collaborates closely with the sales team, providing them with qualified leads and valuable insights to enhance the sales process. They work together to understand customer needs, overcome objections, and tailor solutions that meet the prospects’ requirements. Effective coordination and teamwork are essential in achieving sales targets and maximizing conversion rates.

Continuous analysis of sales data and performance metrics is an integral part of the lead generation and sales conversion expert’s role. They monitor key performance indicators, identify areas for improvement, and refine their strategies accordingly. Staying up to date with the latest trends and technologies in lead generation and sales enable them to employ innovative approaches and stay ahead of the competition.

Overall, the life of a lead generation and sales conversion expert involves a constant pursuit of new opportunities, strategic planning, relationship building, and data-driven decision-making. It requires a deep understanding of target markets, competitive landscapes, and customer behavior. It also demands strong communication and persuasive skills to effectively engage with prospects, identify their needs, and present compelling solutions. 

Additionally, it requires continuous adaptation to evolving trends and technologies, staying updated on industry best practices, and implementing innovative approaches to maximize conversion rates.

Career Advantages

High demand

In today's competitive business landscape, companies of all sizes recognize the importance of generating quality leads and converting them into customers. As a result, there is a consistently high demand for skilled lead generation and sales conversion experts. This demand ensures a steady stream of job opportunities and career growth prospects.

Versatility and Transferable Skills

The skills acquired as a lead generation and sales conversion expert are highly transferable across industries. The ability to understand target markets, identify potential customers, and effectively communicate and persuade are valuable skills that can be applied in various sales and marketing roles. This versatility provides professionals with diverse career options and the flexibility to explore different industries and sectors.

Impact on Business Growth

Lead generation and sales conversion experts play a critical role in driving business growth and revenue generation. Their ability to generate quality leads and convert them into paying customers directly impacts the bottom line of an organization. This influence on business outcomes not only increases job significance but also enhances career prospects and opens doors to higher-level positions with greater responsibilities.

Data-Driven Decision-Making

Lead generation and sales conversion experts rely heavily on data analysis and insights to drive their strategies and decision-making processes. By leveraging data, professionals in this field can make informed choices, optimize their campaigns, and improve conversion rates. This emphasis on data-driven decision-making not only enhances their effectiveness but also equips them with analytical skills that are highly valued across industries.

Networking and Relationship Building

Lead generation and sales conversion experts often work closely with various stakeholders, including potential clients, marketing teams, and sales representatives. This collaborative environment provides ample opportunities to build relationships and expand professional networks. Strong networking skills can lead to valuable connections, mentorship opportunities, and referrals that can accelerate career growth. In summary, a career in lead generation and sales conversion offers an exciting and rewarding career path for individuals passionate about sales, marketing, and driving business success.

What career will this programme prepare me for?

There are extra advantages of taking the Leads generation and Sales conversion course at our institution. You will acquire the skills required for professional success, thanks to our knowledgeable instructors and hands-on learning style as well as the support we offer you every step of the way. Whether you are a beginner or an advanced learner, our curriculum is designed to cater to your needs. Plus, you’ll gain access to abundant resources and be a part of a vibrant community of learners and professionals. With all these resources and support, you’ll be well on your way to becoming a thriving Leads generation and Sales conversion expert

How You Will Learn

Methods: Virtual and Physical classes, Business case-studies, Virtual projects, and Interactive quizzes.

Physical and Virtual Classes

You will participate in physical and live virtual classes that will provide a platform for discussions, question-and-answer sessions, and feedback. The classes are designed to be interactive, with students encouraged to ask questions and participate in group discussions.

Case Studies

You'll get to dive into real-life examples and case studies from the lead generation and sales conversion field. This will give you valuable insights and hands-on experience that you can use in your own work.

Projects

You'll work on campaigns that enable you to put the concepts you've learned into action. You'll create and optimize various marketing campaigns, receiving guidance and feedback from industry experts. By engaging in this process, you'll develop the confidence and abilities necessary to excel in the dynamic world of lead generation and sales conversion.

Interactive Quizzes

The program includes interactive quizzes that will test your understanding of the concepts and tools covered in each module. These quizzes are designed to be engaging and will provide instant feedback on the student's performance.

What You Will Learn

Our course is specifically designed to prepare you with the knowledge and skills necessary to thrive in the ever-changing field of lead generation and sales conversion. You will engage in 10 modules that offer a captivating learning experience, delving into various aspects of effective lead generation and sales conversion strategies.

By the end of the course, you will possess the expertise to create, manage, and promote successful initiatives to acquire and convert customers.

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Introduction to Lead Generation and Sales Conversion

Introduction to Lead Generation and Sales Conversion

Defining target audiences and market segments

Lead Generation Channels and Strategies

Compelling Lead Magnets and Offers

Content Marketing for Lead Generation

Email Marketing and Lead Nurturing

Social Media for Lead Generation and Engagement

Search Engine Optimization (SEO) for Lead Generation

Paid Advertising for Lead Generation

Lead Generation Metrics and Analysis

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Defining target audiences and market segments

Creating buyer personas for effective targeting

Conducting market research to identify potential leads

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Lead Generation Channels and Strategies

Overview of lead generation channels (email, social media, SEO, etc.)

Selecting the most suitable channels for your business

Developing a comprehensive lead generation strategy

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Compelling Lead Magnets and Offers

Creating high-quality lead magnets to capture attention and contact information

Crafting irresistible offers to entice potential leads

Designing effective landing pages to showcase lead magnets and offers

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Content Marketing for Lead Generation

Utilizing content marketing to attract and engage potential leads

Developing a content marketing plan

Creating valuable and shareable content for lead generation

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Crafting a Professional Design Portfolio

Create a compelling design portfolio that showcases your skills and highlights your design projects.

Learn effective presentation techniques to demonstrate your design capabilities to potential employers or clients.

Gain insights into industry best practices for creating an impressive design portfolio.

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Staying Ahead in Design Trends

Explore the latest design trends and innovations, including sustainability, UX design, and emerging technologies.

Develop strategies for staying updated with industry developments and implementing innovative concepts in your design projects.

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Search Engine Optimization (SEO) for Lead Generation

Understanding the basics of SEO and its impact on lead generation

Optimizing website and landing pages for search engines

Conducting keyword research for lead generation

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Paid Advertising for Lead Generation

Introduction to paid advertising platforms (Google Ads, Facebook Ads, etc.)

Setting up and managing paid advertising campaigns

Tracking and optimizing paid advertising for lead generation

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trainee in our digital marketing training in Lagos

Class Requirements

  • 4-8 weeks, 11-12 hours/week

  • Access to a laptop or desktop computer with a minimum of 4gig ram, and 256g SSD or 500g HDD Rom.

  • Access to a stable internet connection

  • Proficiency in written and spoken English

students during our digital marketing training in Lagos

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